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Executive Presence: 10 WAYS FOR WOMEN TO IMPROVE THEIR PAY!

Executive Presence:  10 WAYS FOR WOMEN TO IMPROVE THEIR PAY!

by Terri L. Williams

In the United States this week we celebrated the 19th Amendment to the U.S. Constitution: Women’s Right to Vote, which was Passed by Congress June 4, 1919, and ratified on August 18, 1920.

While “Voting Rights, is certainly an accomplishment, we have witnessed a number of public messages which have all supported women “firsts” and support of women in regard to receiving equal pay and equal treatment. Two recent commercials immediately come to mine, Budwiser and Pantene.

• Pantene – Stop Apologizing:

• Budwiser – Equal Pay:

 

EXECUTIVE PRESENCE PERSPECTIVES

From an Executive Presence (EP) perspective supporting equal pay for women speaks to the EP area of Gravitas (Leadership), in particular, emotional intelligence. If you Google “equal pay for women,” your search will yield about 12,800,000 results in 0.53 seconds. These items range from articles, books, images, videos, and etc. As you can imagine equal pay for women is a very hot topic today.

The White House has a dedicated website located at

https://www.whitehouse.gov/issues/equal-pay

and a recent video on the 7th anniversary of the signing of the Lilly Ledbetter Fair Pay Act, President Obama announces new steps to advance equal pay for women.

One of my favorite books was penned by Mikelann R. Valterra, in 2004, “Why Women Earn Less: How to Make What You’re Really Worth” In her book you will review your personal history of lower wages; when and how to ask for a raise or higher fees; why it’s important to understand the subtle forces and thought patterns that may cause you to underperform; and how to develop the career and money management skills that will boost your salary. Here are 10 Ways for Women to Improve Their Pay.

The demons of women’s wages are traits that create “underearners”: poor self-esteem, self-sabotage, misplaced kindness.
-Mikelann R. Valterra
“Why Women Earn Less: How to Make What You’re Really Worth”

women earn less1. A large percentage of American women could face poverty by age 70.
“There is no substitute for the self-confidence and security that financial stability provides.”
-Mikelann R. Valterra

2. Fantasies of a “knight in shining armor” can take many forms: inheritance dreams, visions of lottery jackpots or anticipation of windfall real-estate profits.
Whether you are single or married, taking economic responsibility is an absolute necessity.”
-Mikelann R. Valterra

3. Financial underachievers often subscribe to fables about “noble poverty.”
“When women undersell themselves, the price they pay is very high.”
-Mikelann R. Valterra

4. Many women are troubled by “Bag Lady nightmares,” including fears of poverty and homelessness during their retirement years.
“There can be a fine line between anti-materialism and self-deprivation. The key is to be conscious of what you choose.”
-Mikelann R. Valterra

mikelann5. On a long-term basis, “underearners” fail to build retirement accounts that will support them during their nonearning years.
“It can be very difficult for a woman to let go of the fantasy of the white knight swooping down to carry her off.”
-Mikelann R. Valterra

6. Romantic illusions about Prince Charming prompt many women to skip their financial planning duties.
“The Romance Myth is the myth that a woman will always be taken care of.”
-Mikelann R. Valterra

7. Successful men always negotiate for healthy compensation packages.
“We need to be honest with ourselves and tell the truth.”

 

-Mikelann R. Valterra

8. The warmth of familiar settings and fear of new opportunities lead many women to work in comfortable, but dead-end positions.
“Women do not understand how their behavior limits their earning potential.”
-Mikelann R. Valterra

9. Underearners neglect salary negotiations for fear of antagonizing managers and clients.
“The pattern of not making enough money is called ‘underearning’ and is a tragic waste of potential and possibility in the lives of thousands of women.”
-Mikelann R. Valterra

10. “Underearning” is a woman’s silent ailment, tucked in power suits of secrecy.
“Many women chronically earn less than they could, and are tired and frustrated at their apparent inability to increase their earnings.”
-Mikelann R. Valterra

SOURCE

Mikelann R. Valterra, “Why Women Earn Less: How to Make What You’re Really Worth”

Images-Google Images

 

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10 Reasons Why WORDS are Important in Communicating

10 Reasons Why WORDS are Important in Communicating

by Terri L. Williams

“The words you use become you – and you become the words you use.”

-Frank Luntz, Author

In 2016 we have witnessed the impact of WORDS, from a global communications perspective. The ability to communicate via television, computers, and devices have allowed instant delivery of messages on a global scale for daily news, politics, sports, and entertainment.

Researchers estimate that every second, on average, around 6,000 tweets are tweeted on Twitter (visualize them here), which corresponds to over 350,000 tweets sent per minute, 500 million tweets per day and around 200 billion tweets per year. Similarly, the Radicati Group, Inc., reports that in 2015, the number of emails sent and received per day total over 205 billion. This figure is expected to grow at an average annual rate of 3% over the next four years, reaching over 246 billion by the end of 2019. From a speaking perspective it is impossible to measure the amount of speeches that are delivered on a daily basis, but global estimates that it is comparable to tweets and emails.

LuntzAuthor Frank Luntz, penned Words That Work It’s Not What You Say, It’s What People Hear in 2006 . Luntz, shares the ten rules that govern the effective use of language an the need to employ these principles in speeches, ads and political campaigns. Please view C-Span’s, interview with Frank discussing his book Words That Work: It’s Not What You Say, It .

https://www.c-span.org/video/?196363-1/words-frank-luntz

 

EXECUTIVE PRESENCE PERSPECTIVES

Words1. To communicate well, use short words and brief sentences.
“The best warrior
is a happy warrior. Accentuate the positive…eliminate the negative. Negativity definitely works, but a solid positive message will triumph over negativity.”
-Frank Luntz

2. People judge your character more than they judge your words.
“It’s not just CEOs and corporate spokespeople who need effective language to be the message. The most successful advertising taglines are not seen as taglines for a product. They are the product.”
-Frank Luntz

3. People filter what they hear; to be understood, tailor your message accordingly.
The key word is more: more conversation with the affected community rather than less, more information rather than less, and more details rather than fewer. If
the words are right, there is no such thing as overkill.”
-Frank Luntz

4. Context is essential. Show people how your message matters to them.
“It’s a matter of finding the most appealing
and persuasive way to present a pre-existing proposition or program in a more accurate light.”
-Frank Luntz

5. Repeat your message to drive it home – but find new ways to repackage it, so that it stays fresh.
“Give people the
’why’ of a message before you tell them the ‘therefore’.”
-Frank Luntz

6. Tie your verbal message to an image. Invite people to share a vision with you.
“Circumstances change, and so do the meanings of words. You also have to consider the knowledge and frame of reference – the context – of your listener.”
-Frank Luntz

7. Make your message vivid, poetic, positive and future-oriented.
“Circumstances change, and so do the meanings of words. You also have to consider the knowledge and frame of reference – the context – of your listener.”
-Frank Luntz

8. People believe many myths about Americans. You have to cut through them to reach your audience. Learn what your listeners value; tie your message to those values.
“Repetition. Repetition. Repetition. Good language is like the Energizer Bunny. It keeps going…and going…and going.”
-Frank Luntz

9. People don’t want to deal with a faceless, unresponsive corporation; give your communication a personal face. Make it responsive. Be approachable.
“Successful effective messages – words and language that have been presented in the proper context – all have something in common. They stick in our brains and never leave, like riding a bicycle or tying our shoelaces.”
-Frank Luntz

10. People want to connect with their politicians, and even more, they want someone who gets the job done. Forget ideology and platforms. Give them results.
“One reason why there is so little successful communication [in the U.S.] is that so many of our communicators don’t truly understand something as basic as who their audience is.”
-Frank Luntz

 

SOURCE

Lunt, Frank, “Words That Work It’s Not What You Say, It’s What People Hear.”

Photos – Google Images

 

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